NewsArchive: June 2015

The Science of Retail What is Retail Science? According to Paco Underhill, author of “Why We Buy – The Science of Shopping,” it is the “Sherlock Holmes” approach to retail. In academic terms, it is “the use of data (with or without...

By Lalaina Rabary, People for Quality Care Determined, resilient, and fiercely positive are words that automatically came to mind while listening to Amy Van Dyken speak at the VGM Heartland Conference. Amy, a six-time Olympic champion...

By Mike McGill, VGM Marketing Summertime on Hill Court in Cedar Falls Iowa is like that in most residential neighborhoods throughout the nation. The sound of children laughing and the creaks from swing sets echoes from home to home as backyard...

There is nothing we like to see more than VGM Members gracing the pages of our local media. A reporter from the Waterloo-Cedar Falls Courier attended the hog roast to tell the Heartland story through the eyes of members, vendors and VGM...

As a way of thanking HME providers for the good they do for their communities, VGM Insurance is giving awards of $1,000 throughout the year to companies that provide the most compelling nominations of a local charity. Now a third of the way...

People for Quality Care is committed to increasing the quality of care for people living with various medical conditions. For this reason, we are pleased to announce that we will be helping the COPD Foundation in their efforts to recruit...